Vendor Profile: Simple Bouquets

To help you get to know some of the top-notch photographers, florists, and other vendors working in the New Hampshire wedding scene, we at Bride are implementing a new series of vendor profiles. In each profile, we'll give you a taste of the vendor's style and some examples of their work — from their favorite assignments to their best bouquets.

Meet Tilton-based florists Simple Bouquets. Under the leadership of Robin Holland, these floral pros have long wowed Granite State brides with their rustic-but-romantic style. The Bride team has known about Simple Bouquets for a while now, and we're excited to share with you this Lakes Region gem.

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left: courtesy photo. right: photo by mark r. ducharme photography

NH MAGAZINE'S BRIDE: Where are you located and what is your service area?

ROBIN HOLLAND: We are based in Tilton and service all of New Hampshire (particularly the White Mountains and Lakes Region), Vermont, southern Maine and the North Shore of Boston.

NHMB: Do you offer any special techniques or products?

RH: After studying and visiting Europe and seeing their beautiful hand-tied bouquets, we have developed the same skill of creating European-style, hand-tied bridal and bridesmaid bouquets. We also specialize in cascading bouquets. Both my senior assistant and I have decades of experience creating lovely cascades.


NHMB: How would you describe your floral-arranging style?

RH: Our style is a blend of romantic and elegant flair married to New Hampshire's rustic natural elements. We like to think of this style as the hard and the soft of marriage. The masculine and feminine, the sturdy and the resilient. 

NHMB: Who is your ideal client?

RH: Our ideal client is one who is open to the art of floral design. Sometimes clients come in and they are so focused on the one flower or bouquet they saw on Pinterest that they miss important elements such as season and availability for that flower or cost of design — and are then disappointed when I tell them their particular flower is not available. If they come in with an open mind and perhaps a wedding style in mind (rustic, traditional, romantic, etc.), I can show them all variety of flowers and styles that are beautiful and available any time of year.

left: courtesy photo. right: photo by ashley helen photography

NHMB: How and when did you get into this business?

RH: A dear friend introduced me to floral design as a career after a major life change. I was in school to become a nurse, but a very serious auto accident and subsequent brain surgery, with a three-year recovery process, put an end to that. I had worked in the wedding industry previously as a wedding planner and coordinator, but I never saw myself in the business. Now, I look back and see how happy I am in this industry, and, while I might have been happy as a nurse, I cannot imagine being as happy as I am now doing what I do! 

NHMB: What is your favorite wedding floral to design and create?

RH: Cascading bouquets. Without a doubt. Once, a bride asked me to duplicate her mother's and grandmother's bouquets, which cascaded all the way to the bottom of their gowns. She wanted the same except with coral peonies. Oh, was that an absolute joy to create! And she shed tears of joy when I presented it to her. It was a beautiful wedding.

NHMB: What is your favorite flower?

RH: White phalaenopsis orchid. When my two daughters were married, I wore a floral corsage of two white phals in my hair at each wedding. But red peonies are a very close second!

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NHMB: Do you design the floral scheme for your brides from scratch, or do you prefer that they come to you with specific ideas of what they want?

RH: Sometimes people just give me a budget and some colors and leave it up to us to get the best for their dollar at the market and create something beautiful for them. Those always turn out to be the most beautiful and interesting arrangements. But in general, I like for a client to have some idea of color for their dresses and suits and to tell me what they do not like, after which point we can make choices together.

NHMB: What local, New Hampshire elements do you incorporate into your work?

RH: Oh what don't we?! Birch branches, birch bark bouquet wraps, birch containers for centerpieces, river rock, lichen, mosses, explosion grass (love this!), fresh peonies and dahlia, driftwood on occasion, tree stumps, wine barrels from local wineries, birch arbors, wood bark vases…and more!

NHMB: Anything else we should know?

RH: Yes. Many of our clients are destination-wedding clients. Often, I do not even meet them until their wedding day! We have worked hard and developed a system (which we think is a good one!) make things for both our destination weddings and our local clients as simple as possible. Many couples tell me how thankful they are the ease of ordering their flowers from us.


Contact Info

To inquire about working with Simple Bouquets, reach out via email at the address above.

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Categories: Flowers, Vendor profiles